1.Where ESMA finds that a person listed in Article 38b(1), point (a), has not complied with any of the requirements laid down in Articles 20 to 22c, or in Title IVa, it shall take one or more of the following actions:
(a) adopt a decision requiring the person to bring the infringement to an end;
(b) adopt a decision imposing fines or periodic penalty payments pursuant to Articles 38h and 38i;
(c) issue public notices.
2. When taking the actions referred to in paragraph 1, ESMA shall take into account the nature and seriousness of the infringement, having regard to the following criteria:
(a) the duration and frequency of the infringement;
(b) whether financial crime has been occasioned, facilitated or otherwise attributable to the infringement;
(c) whether the infringement has been committed intentionally or negligently;
(d) the degree of responsibility of the person responsible for the infringement;
(e) the financial strength of the person responsible for the infringement, as indicate
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