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260 Arrangements for consumers to exercise right to end contract
(1) A trader must make arrangements to enable a consumer to exercise a right to bring a subscription contract to an end -
(a) in a way which is straightforward, and
(b) without having to take any steps which are not reasonably necessary for bringing the contract to an end.
(2) A consumer may, alternatively, exercise a right to bring a subscription contract to an end by notifying the trader in accordance with subsection (6) that the consumer is bringing the contract to an end.
(3) A consumer may exercise a right to bring a subscription contract to an end at any time permitted by regulations under section 277(1)(c).
(4) In relation to a subscription contract entered into online, arrangements under subsection (1) must -
(a) enable a consumer to bring the contract to an end online, and
(b) ensure that instructions for doing so are displayed online in a place or places that a consumer seeking to end the contract is likely to find them.